Dominate the digital space with paid, earned and owned media.
How do you gain new customers, retain existing ones, and surpass your competition? By dominating the digital space. Saturate search engine results with paid and organic listings. Wow prospects with an engaged social fan base. Deepen customer relationships with quality content. Sound daunting? Let us help.
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Increase revenue through improving your sales cycle. This guide will explain how to implement the right marketing tactics at each stage of the customer journey. Includes a checklist to get started right away.
What Clients Are Saying...
How many professional sports teams do you know of that don’t have coaches? Or professional athletes that don’t work with trainers of some sort? It’s largely assumed that professional teams and athletes would utilize these types of experts, but not professionals in other industries. Why is that? You might consider a supervisor as a coach in professional environments. But often the supervisor doesn’t have experience related to all the responsibilities of a particular professional.
We’ve all met that person. The one who only asks for favors without getting to know you or offering any value on their end. The first thing they do when they meet you is mention how you can help them with something. You feel put out or caught off guard, and immediately look for the nearest exit or excuse to get away.
Social media management can seem daunting to some, frustrating to many, and thrilling to others. We’ve seen a lot of businesses either take a very long time to set up a social media presence because of red tape and uncertainty about strategy, or they open an account on every social network but fail to follow through.
Your website is the focal point and foundation for your business’ online presence. Is it communicating what is needed to attract and retain customers? While redesigning a client’s website recently, we had the opportunity to evaluate some of the most important elements of website design, messaging and lead generation.
Influencer marketing (or influence marketing) is becoming a buzzword, and it’s for good reason. Buyers are increasingly skeptical and rely more often on online reviews and recommendations from people they trust before they make purchasing decisions. As customers get more desensitized to advertising, brands are looking for new ways to engage audiences, which is where influencer marketing comes in.
Online coaching might be just the thing to make your business a part of the minority that remains successful after 10 years. Since 70-80 percent of businesses fail within a decade, you need to be strategic to be different, right? Your business strategy, leadership and marketing are essential for success. And with over 85 percent of people in the United States using the Internet, how you market your business online could make all the difference between success and failure.
The internet marketing industry is a very fast-paced, ever-changing environment. Marketers can feel out of the loop very quickly if they’re not staying on top of news and relevant case studies. Working at an agency I feel especially pressed to be on the front end of changes so that I can better serve my clients. But when I can’t spend all day reading articles, how do I stay up to date?
You've probably heard the term "crisis communications", where companies take steps to communicate with customers during times of turmoil. This usually means something bad has happened and the company is trying to recover their standing in customers' eyes by trying to explain and make things right. But companies should take action to get in front of problems as well.